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    Ideas Que Pegan (VIVA) (Paperback)(Spanish) By (author) Chip Heath, By (author) Dan Heath

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    DescriptionChip Heath y Dan Heath explican por que algunas ideas sobreviven y otras mueren.


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  • Full bibliographic data for Ideas Que Pegan

    Title
    Ideas Que Pegan
    Authors and contributors
    By (author) Chip Heath, By (author) Dan Heath
    Physical properties
    Format: Paperback
    Number of pages: 297
    Width: 148 mm
    Height: 234 mm
    Thickness: 20 mm
    Weight: 540 g
    Language
    Spanish
    ISBN
    ISBN 13: 9788483565834
    ISBN 10: 8483565838
    Classifications

    BIC E4L: BUS
    B&T Merchandise Category: GEN
    B&T Book Type: NF
    Nielsen BookScan Product Class 3: S4.2
    BIC subject category V2: KJP, KJS, KJK
    DC21: 651.7
    LC classification: HF
    Ingram Subject Code: BE
    B&T General Subject: 105
    Libri: I-BE
    BISAC V2.8: BUS007000
    Warengruppen-Systematik des deutschen Buchhandels: 27860
    Abridged Dewey: 380
    DC22: 651.7
    BISAC V2.8: BUS043030, BUS000000
    Edition
    New edition
    Publisher
    LID Publishing
    Imprint name
    LID Publishing
    Publication date
    14 June 2011
    Author Information
    Chip Heath es profesor de comportamiento organizacional en el Graduate School of Business de la Universidad de Stanford, columnista y conferenciante. Es ingeniero industrial por la Texas A&M University y doctor en Psicologia por Stanford.