How to be a Graphic Designer, without Losing Your Soul

How to be a Graphic Designer, without Losing Your Soul

Book rating: 05 Paperback

By (author) Adrian Shaughnessy

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  • Publisher: Laurence King Publishing
  • Format: Paperback | 176 pages
  • Dimensions: 190mm x 230mm x 15mm | 510g
  • Publication date: 30 August 2010
  • Publication City/Country: London
  • ISBN 10: 1856697096
  • ISBN 13: 9781856697095
  • Edition: 2, Revised
  • Edition statement: 2nd Revised edition
  • Illustrations note: 45 colour illustrations
  • Sales rank: 11,198

Product description

Graphic designers constantly complain that there is no career manual to guide them through the profession. Design consultant and writer Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers who want to earn a living by doing expressive and meaningful work and avoid becoming a hired drone working on soulless projects. It offers straight-talking advice on how to establish your design career and suggestions - that you won't have been taught at college - for running a successful business. This revised, extended edition includes all-new chapters covering professional skills, the creative process, and global trends, including green issues, ethics and the rise of digital culture. The book contains all-new imagery, and the previous interviews have been replaced with new ones, each focusing on a specific issue of importance to graphic designers.

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Author information

Adrian Shaughnessy is a designer and writer, and the author of How To Be A Graphic Designer, Without Losing Your Soul and Cover Art By: New Music Graphics. He co-founded the design company Intro and, since leaving in 2003, has worked as a consultant to various design studios and clients. He has lectured extensively on design and hosts the radio show 'Graphic Design On The Radio'.

Customer reviews

By Poli Karlova 08 Aug 2012 5

recommend to all juniors and people who are thinking about bacoming freelance or full time GD, great view of the field from a professional GD perspective

Table of contents

Introduction / Foreword by Stefan Sagmeister / Includes interviews with: Stephen Doyle (USA) - employing designers / Sara De Bondt (UK) - gender in design / Sophie Thomas (UK) - green design / Ben Drury (UK) - design for music industry / Magnus Vol (Nor) - starting from scratch / Paul Sahre (USA) - design and illustration / Jonathan Barnbrook (UK) - design and ethics Chapter 1: Attributes needed by the modern designer. Chapter 2: Non-designing skills Chapter 3: How to find a job Chapter 4: Freelance or setting up a studio Chapter 5: Running a studio Chapter 6: Finding new work and self-promotion Chapter 7: Clients Chapter 8: What is graphic design today? Chapter 9: The creative process