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Full description for How to Start and Run a Commercial Art Gallery

  • Aspiring and new art gallery owners can now find everything they need to plan and operate a successful art gallery in this comprehensive volume. Edward Winkleman draws on his years of experience to explain step by step how to start your new venture. Chapters detail how to: write a business plan -- find start-up capital -- find your ideal locale -- renovate the space -- manage cash flow -- promote and grow your new business -- attract and retain artists and clients -- hire and manage staff -- represent your artists "How to Start and Run a Commercial Art Gallery" also includes sample forms, helpful tips from veteran collectors, a large section on art fairs, and a directory of art dealers associations.