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  • How to Make it as an Advertising Creative See large image

    How to Make it as an Advertising Creative (Paperback) By (author) Simon Veksner

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    Short Description for How to Make it as an Advertising Creative Intended for those who are considering to become an advertising creative, this book explains the skills that you need to make it as an advertising creative above and beyond the ability to write good adverts, and demonstrates: how to get the best out of the people you work with; how to present your work to clients; and, how to manage your career.
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  • Full bibliographic data for How to Make it as an Advertising Creative

    Title
    How to Make it as an Advertising Creative
    Authors and contributors
    By (author) Simon Veksner
    Physical properties
    Format: Paperback
    Number of pages: 160
    Width: 194 mm
    Height: 228 mm
    Thickness: 14 mm
    Weight: 470 g
    Audience
    General/trade
    Language
    English
    ISBN
    ISBN 13: 9781856696579
    ISBN 10: 185669657X
    Classifications
    BISAC category code: DES007010
    BICMainSubject: KNTY
    Dewey: 659.1023
    Nielsen BookScan Product Class: S4.3
    BISAC category code: DES007030
    LC classification: NC
    Illustrations note
    80 colour illustrations
    Publisher
    Laurence King Publishing
    Imprint name
    Laurence King Publishing
    Publication date
    19 May 2010
    Publication City/Country
    London/GB
    Main description
    This book is aimed at anyone who is considering becoming an advertising creative, is studying to become one, or would like to become a better one. Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you need to know about working as an advertising creative but dont get taught at college. Its engaging, straight-talking text explains the diverse set of skills that you need to make it as an advertising creative above-and-beyond the ability to write good adverts, and demonstrates: how to get a placement/internship and turn it into a full-time job; how to get the best out of the people you work with; how to present your work to clients; how to manage your career; even how to start your own agency. Getting a job as an advertising creative is not easy. This book teaches you the intangible skills that are essential to get a job, survive, thrive, and ultimately make it big in one of the most exciting industries on the planet.