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High-Tech Ventures: A Guide for Entrepreneurial Success

High-Tech Ventures: A Guide for Entrepreneurial Success

Hardback

By (author) C. Gordon Bell, By (author) John E. McNamara

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  • Publisher: PERSEUS BOOKS
  • Format: Hardback | 400 pages
  • Dimensions: 191mm x 234mm x 33mm | 590g
  • Publication date: 21 July 1991
  • Publication City/Country: Reading, MA
  • ISBN 10: 0201563215
  • ISBN 13: 9780201563214
  • Edition statement: New.
  • Illustrations note: black & white illustrations
  • Sales rank: 822,355

Product description

High-Tech Ventures is for those who design, build, and market innovative products--people who are creating the high-tech world of the future. More specifically it is for all engineers, engineering managers, entrepreneurs, and intrapreneurs. Although engineers are responsible for identifying products and businesses that might benefit their company, all too often their suggestions are rejected. The products don't fit within the current business, or they threaten the status quo. Thus, start-up companies are the main arena for innovation.Entrepreneurs who are considering starting up a company, or who are already doing so, can use this book to determine the health of their venture. With High-Tech Ventures they can systematically assess the exact stages of their company's growth. They can compare their experiences to an ideal model, and sidestep--or eliminate--flaws early enough to save time, money, and even the company itself.High-Tech Ventures provides entrepreneurs with insight into the problems they may face, as well as a formal checklist for measuring success. It is also useful for board members, investors, and service industry personnel who are intimately involved in ventures. Professionals such as attorneys, accountants, technical consultants, and marketing consultants, who support the venture's infrastructure will also find critical information here.High-Tech Ventures includes revealing case studies from major entrepreneurial players such as Sun Microsystems, Apollo, Prime, Amdahl, Cullinet, etc.

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Author information

C. Gordon Bell is most recently chief scientist at Stardent Computer, Concord, Massachusetts. He spent 23 years at Digital Equipment Corporation as vice president of research and development, where he managed the engineering of DEC's products. John E. McNamara is senior hardware engineer at Stratus Computer Incorporated. He has worked on key research and development teams at MIT's Lincoln Laboratory and Digital Equipment Corporation. He has received three U. S. patents and is the author of several other publications on computers. C. Gordon Bell is most recently chief scientist at Stardent Computer, Concord, Massachusetts. He spent 23 years at Digital Equipment Corporation as vice president of research and development, where he managed the engineering of DEC146s products. John E. McNamara is senior hardware engineer at Stratus Computer Incorporated. He has worked on key research and development teams at MIT146s Lincoln Laboratory and Digital Equipment Corporation. He has received three U. S. patents and is the author of several other publications on computers.

Table of contents

* Introduction: The Formation of High-Tech Companies * The People * The Business Plan: A Road Map and a Scorecard for the Future * Cash, Financeability, and Control * Technology and Engineering * The Technology Balance Sheet * Manufacturing * The Product * Marketing and Sales * The Bell-Mason Diagnostic * Case Studies * Technical Workstations: Heuristics from History * The Future