• Herve Moran: The Genius of French Poster Art See large image

    Herve Moran: The Genius of French Poster Art (Paperback) By (author) Pie Books

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    DescriptionA collection of Herve Morvan--colorful, cute and adorable characters. Herve Morvan (1917-1980) is a great French poster artist and designer who became well-known for his advertising poster for Perrier in 1950. He drew increasing attention from his following works for Vittel, Evian, Danone, and Esso. Along with Raymond Savignac, who was his good friend as well as his competitor, Herve Morvan is still quite popular. Morvan's works are relatively soft in touch compared with Savignac's, and lovely characters often appear in his pieces. This collection contains around 280 of Morvan's creations ranging from the advertising posters for kids, food/drink, household, fashion, travel, campaigns, alcohol, cigarette, film and music, and greeting cards. This lushly illustrated book is like a step back into a quaint advertising era.


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  • Full bibliographic data for Herve Moran

    Title
    Herve Moran
    Subtitle
    The Genius of French Poster Art
    Authors and contributors
    By (author) Pie Books
    Physical properties
    Format: Paperback
    Number of pages: 240
    Width: 148 mm
    Height: 210 mm
    Thickness: 28 mm
    Weight: 612 g
    Language
    English
    ISBN
    ISBN 13: 9784894448407
    ISBN 10: 4894448408
    Classifications

    B&T General Subject: 140
    B&T Book Type: NF
    BIC geographical qualifier V2: 1DDF
    BIC E4L: ART
    B&T Merchandise Category: TXT
    B&T Modifier: Academic Level: 05
    Nielsen BookScan Product Class 3: T1.3
    BIC subject category V2: AKC
    Ingram Subject Code: AT
    Libri: I-AT
    LC classification: NC
    BISAC V2.8: DES007010
    B&T Modifier: Geographic Designator: 17
    B&T Approval Code: A03800000
    BISAC V2.8: DES007030
    B&T Modifier: Region of Publication: 07
    BIC subject category V2: AKLP, 1DDF
    BISAC V2.8: ART016030
    B&T Approval Code: A03450000
    DC22: 741.67092
    LC subject heading:
    Edition
    Bilingual edition
    Edition statement
    Bilingual
    Illustrations note
    192 Colour
    Publisher
    PIE BOOKS
    Imprint name
    PIE BOOKS
    Publication date
    12 October 2010
    Publication City/Country
    Tokyo
    Author Information
    Veronique Morvan is Herve Morvan's daughter.