Good Strategy/Bad Strategy: The Difference and Why It Matters

Good Strategy/Bad Strategy: The Difference and Why It Matters


By (author) Richard P Rumelt, Illustrated by Richard Rumelt, Read by Sean Runnette

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  • Publisher: Connections Book Publishing Ltd
  • Format: CD-Audio | 705 pages
  • Dimensions: 130mm x 150mm x 25mm | 272g
  • Publication date: 6 August 2012
  • Publication City/Country: London
  • ISBN 10: 1611748178
  • ISBN 13: 9781611748178
  • Edition: Unabridged
  • Edition statement: ; 11.75 Hours ed.
  • Sales rank: 497,123

Product description

Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, an entrepreneur, a church pastor, the head of a school, or a government official. Richard Rumelt argues that the heart of a good strategy is insight--into the true nature of the situation, into the hidden power in a situation, and into an appropriate response. He shows you how insight can be cultivated with a wide variety of tools for guiding your own thinking. "Good Strategy/Bad Strategy" integrates fascinating examples from business, nonprofit, and military affairs to bring its original ideas to life: From Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from the Getty Trust to the Los Angeles Unified School District, from Global Crossing to the 2007-08 financial crisis, and many more. The abundance of business-ready insights offered by Rumelt stem from his decades of digging beyond the superficial to address hard questions with honesty and integrity.

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Review quote

"Narrator Sean Runnette's refreshing, clear reading further strengthens the extensively researched material from this distinguished business thinker." --"Library Journal" [starred review]