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Good to Great (Hardback)
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Short Description for Good to GreatCan a good company become a great one and, if so, how? After a five-year research project, the author concludes that good to great can and does happen. Here, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good.
Full description- Publisher: RANDOM HOUSE BUSINESS BOOKS
- Published: 01 January 2004
- Format: Hardback 324 pages
- See: Full bibliographic data
- Categories: Business & Management
- ISBN 13: 9780712676090 ISBN 10: 0712676090
- Sales rank: 1,784
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Full description for Good to Great
Can a good company become a great one and, if so, how? After a five-year research project, Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organization to make the leap from good to great while other organizations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind. "Good to Great" achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel.

