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    Getting Real: The Smarter, Faster, Easier Way to Build a Successful Web Application (Paperback) By (author) 37signals, By (author) Jason Fried, By (author) David Heinemeier Hansson, By (author) Matthew Linderman

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    DescriptionGetting Real details the business, design, programming, and marketing principles of 37signals. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas. Anyone working on a web app - including entrepreneurs, designers, programmers, executives, or marketers - will find value and inspiration in this book. 37signals used the Getting Real process to launch five successful web-based applications (Basecamp, Campfire, Backpack, Writeboard, Ta-da List), and Ruby on Rails, an open-source web application framework, in just two years with no outside funding, no debt, and only 7 people (distributed across 7 time zones). Over 500,000 people around the world use these applications to get things done. Now you can find out how they did it and how you can do it too. It's not as hard as you think if you Get Real.


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  • Full bibliographic data for Getting Real: The Smarter, Faster, Easier Way to Build a Successful Web Application

    Title
    Getting Real: The Smarter, Faster, Easier Way to Build a Successful Web Application
    Authors and contributors
    By (author) 37signals, By (author) Jason Fried, By (author) David Heinemeier Hansson, By (author) Matthew Linderman
    Physical properties
    Format: Paperback
    Number of pages: 194
    Width: 152 mm
    Height: 226 mm
    Thickness: 15 mm
    Weight: 295 g
    Language
    English
    ISBN
    ISBN 13: 9780578012810
    ISBN 10: 0578012812
    Classifications

    Warengruppen-Systematik des deutschen Buchhandels: 27820
    BIC E4L: COM
    Nielsen BookScan Product Class 3: S10.2
    B&T Book Type: NF
    B&T General Subject: 480
    BISAC V2.8: FOR005000
    Abridged Dewey: 492
    LC subject heading:
    B&T Merchandise Category: POD
    BIC subject category V2: UGB
    Ingram Subject Code: XL
    BISAC V2.8: COM051230
    LC classification: PJ
    Libri: I-XL
    LC subject heading:
    DC22: 006.76
    LC subject heading:
    BISAC V2.8: COM060090
    DC21: 006.76
    BISAC V2.8: FOR002000, COM060130
    Thema V1.0: UGB
    Illustrations note
    black & white illustrations
    Publisher
    37signals
    Imprint name
    37signals
    Publication date
    28 November 2011
    Publication City/Country
    Chicago