The Franchise: A History of Sports Illustrated Magazine (Paperback)
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DescriptionA fascinating backstage look at the history of Sports Illustrated chronicles its rise from an early lack of prestige and success, through its development of a new breed of sportswriter, to its current status as a profitable sports icon. Reprint. 15,000 first printing.
- Published: 14 October 1998
- Format: Paperback 448 pages
- ISBN 13: 9780786883578 ISBN 10: 078688357X
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