For the Record: The Life and Work of Alex Steinweiss

For the Record: The Life and Work of Alex Steinweiss

Paperback

By (author) Alex Steinweiss, By (author) Jennifer McKnight-Trontz, Introduction by Steven Heller

List price $23.35

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  • Publisher: PRINCETON ARCHITECTURAL PRESS
  • Format: Paperback | 208 pages
  • Dimensions: 170mm x 170mm x 19mm | 615g
  • Publication date: 1 September 2000
  • Publication City/Country: New York
  • ISBN 10: 1568982240
  • ISBN 13: 9781568982243
  • Edition: 1, Illustrated
  • Edition statement: illustrated edition
  • Illustrations note: 150 colour illustrations, 25 b&w illustrations
  • Sales rank: 1,796,155

Product description

In 1938 the new design director of Columbia Records, Alex Steinweiss, designed his record covers as posters in miniature, with eye-catching graphics, distinctive and vivid colours, and creative, often playful typography. Thus was born the illustrated album cover. With it, Steinweiss changed the way in which music was marketed, and developed not only a unique visual language of design, but an entire art form. This book tracks the career of the Brooklyn-born designer, including his work for Columbia and Decca Records.

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