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    The "Financial Times" Guide to Business Start Up 2008 (Paperback) By (author) Sara Williams, By (author) Jonquil Lowe


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    DescriptionFor almost 20 years and under its previous title as the "Lloyds TSB Small Business Guide," this book was the start up bible for over a million people. The ever valuable FT branding has catapulted this already successful book even higher in the charts to become an instant bestseller. "The FT Guide to Business Start Up "remains the only small business guide to be updated annually, making it the most up-to-date resource and reference book for anybody serious about starting and growing their own business. The fully updated edition of "The FT Guide to Business Start Up "takes you quickly and simply through finance, tax and law. This edition has been completely revised to reflect the latest tax and legal changes to coincide with the budget announcement. This essential guide also offers valuable advice on all of the crucial areas of running a business, and has been fully updated to reflect today's business environment, including a new section on e-marketing. Starting a business can feel risky - but this annually updated guide covers all the bases and will ensure both you and your business are heading for success.

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  • Full bibliographic data for The "Financial Times" Guide to Business Start Up 2008

    The "Financial Times" Guide to Business Start Up 2008
    Authors and contributors
    By (author) Sara Williams, By (author) Jonquil Lowe
    Physical properties
    Format: Paperback
    Number of pages: 440
    Width: 156 mm
    Height: 234 mm
    Weight: 674 g
    ISBN 13: 9780273714873
    ISBN 10: 0273714872

    BIC E4L: BUS
    Nielsen BookScan Product Class 3: T17.1
    BIC subject category V2: KJH, KJVS
    BISAC V2.8: BUS060000, BUS025000
    DC22: 658.110941
    3, Revised
    Edition statement
    3rd Revised edition
    Pearson Education Limited
    Imprint name
    Publication date
    04 October 2007
    Publication City/Country
    Author Information
    Sara Williams is the Chief Executive of Aim-quoted Vitesse Media PLC, an information publisher that specialises in business, investment and tax. She is a former investment analyst and finance lecturer. She has also had a successful finance and business jounalism career where she contributed to many major newspapers, including "The Financial Times "and appeared regularly on radio and TV.
    Table of contents
    Acknowledgements Update for the "Financial Times Guide to Business Start Up" 1. You and your ideas 2. Who will buy? 3. A spot of coaching 4. Your business identity 5. Are you sure? 6. The business plan 7. Timing the jump 8. Less than 100 per cent 9. Off the peg 10. Franchises 11. Beating the pirates 12. The right name 13. Getting the message across 14. Getting new customers 15. Building customer relationships 16. How to set a price 17. Choosing your workplace 18. Information technology - and other equipment 19. Professional back-up 20. Getting the right staff 21. Your rights and duties as an employer 22. Insurance 23. Forecasting 24. Raising the money 25. Staying afloat 26. Moving ahead 27. Not waving but drowning 28. Keeping the record straight 29. Tax 30. VAT 31. Pensions and retirement "References" "Index"