The Financial Times Guide to Business Start Up 2007

The Financial Times Guide to Business Start Up 2007


By (author) Sara Williams, By (author) Jonquil Lowe

List price $28.77

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  • Format: Paperback | 456 pages
  • Dimensions: 156mm x 234mm x 25mm | 690g
  • Publication date: 30 December 2006
  • Publication City/Country: Harlow
  • ISBN 10: 0273710826
  • ISBN 13: 9780273710820
  • Edition: 2, Revised
  • Edition statement: 2nd Revised edition
  • Sales rank: 1,541,512

Product description

For almost 20 years and under its previous title as the Lloyds TSB Small Business Guide, this book was the start up bible for over a million people. Last year this bestselling guide was rebranded as the FT Guide to Business Start-Up. The ever valuable FT branding has catapulted this already successful book even higher in the charts. The FT Guide to Business Start Up remains the only small business guide to be updated annually, making it "the" most up-to-date resource and reference book for anybody serious about starting and growing their own business. The fully updated 2006/2007 edition of the FT Guide to Business Start Up takes you quickly and simply through finance, tax and law. This edition has been completely revised to reflect the latest financial and legal changes in employment law regulations and budget changes for Tax and VAT. This essential guide also offers valuable advice on all of the crucial areas of running a business, and this advice has also been fully updated to reflect today's business environment. Areas covered include the minefields of recruiting, premises, marketing, sales, pricing and people management - everything an entrepreneur has to tackle to succeed. Starting a business can feel risky but this bang-up-to-date guide covers all the bases and will ensure both you and your business are heading for success.

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Author information

Sara Williams is the Chief Executive of Aim-quoted Vitesse Media PLC, an information publisher that specializes in business, investment and tax. She is a former investment analyst and finance lecturer. She has also has a successful finance and business journalism career where she contributed to many major newspapers, including the Financial Times and appeared regularly on radio and TV. Jonquil Lowe started out as an economist and worked for several years in the City as an investment analyst. She now works as a freelance researcher and journalist, and writes extensively on all areas of personal finance for a diverse range of clients. Jonquil is author of some 20 books including Be Your Own Financial Adviser (1844900126)

Table of contents

Acknowledgements Update for the "Financial Times Guide to Business Start Up" 1. You and your ideas 2. Who will buy? 3. A spot of coaching 4. Your business identity 5. Are you sure? 6. The business plan 7. Timing the jump 8. Less than 100 per cent 9. Off the peg 10. Franchises 11. Beating the pirates 12. The right name 13. Getting the message across 14. Getting new customers 15. Building customer relationships 16. How to set a price 17. Choosing yoour workplace 18. Information technology - and other equipment 19. Professional back-up 20. Getting the right staff 21. Your rights and duties as an employer 22. Insurance 23. Forecasting 24. Raising the money 25. Staying afloat 26. Moving ahead 27. Not waving but drowning 28. Keeping the record straight 29. Tax 30. VAT 31. Pensions and retirement "References" "Index"