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    Emotional Design: Why We Love (or Hate) Everyday Things (Paperback) By (author) Donald A. Norman

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    DescriptionDid you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker.Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow.Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.


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  • Full bibliographic data for Emotional Design

    Title
    Emotional Design
    Subtitle
    Why We Love (or Hate) Everyday Things
    Authors and contributors
    By (author) Donald A. Norman
    Physical properties
    Format: Paperback
    Number of pages: 272
    Width: 135 mm
    Height: 203 mm
    Thickness: 18 mm
    Weight: 285 g
    Language
    English
    ISBN
    ISBN 13: 9780465051366
    ISBN 10: 0465051367
    Classifications

    Warengruppen-Systematik des deutschen Buchhandels: 25860
    B&T Merchandise Category: GEN
    B&T Book Type: NF
    BIC E4L: ART
    Nielsen BookScan Product Class 3: T1.3
    B&T Modifier: Academic Level: 01
    BIC subject category V2: AK
    Ingram Subject Code: PS
    Libri: I-PS
    B&T General Subject: 670
    B&T Approval Code: A11202500
    BISAC V2.8: PSY013000
    B&T Approval Code: A11240000
    BISAC V2.8: PSY024000
    LC subject heading:
    BISAC V2.8: PSY008000
    DC22: 745.2019
    LC subject heading:
    LC classification: BF531 .N67 2004
    DC22: 155.911
    LC subject heading:
    Thema V1.0: JMQ, AK
    Publisher
    The Perseus Books Group
    Imprint name
    BASIC BOOKS
    Publication date
    10 May 2005
    Publication City/Country
    New York
    Author Information
    Donald A. Norman is Professor of Computer Science at Northwestern University, a former "Apple Fellow," and a partner in the Nielsen Norman Group Consulting Firm, which consults with corporations on design. He is the author of a number of books on design, including Emotional Design and the best-selling The Design of Everyday Things. He lives in Northbrook, Illinois and Palo Alto, California.
    Review quote
    "The book pops with fresh paradigms, applying scientific rigor to our romance with the inanimate. You'll never see housewares the same way again."