The E-Myth Enterprise: How to Turn A Great Idea into a Thriving Business

The E-Myth Enterprise: How to Turn A Great Idea into a Thriving Business


By (author) Michael E. Gerber

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  • Publisher: Collins Business
  • Format: Paperback | 240 pages
  • Dimensions: 135mm x 201mm x 15mm | 159g
  • Publication date: 15 August 2010
  • Publication City/Country: New York
  • ISBN 10: 0061733822
  • ISBN 13: 9780061733826
  • Edition: 1
  • Illustrations note: black & white illustrations
  • Sales rank: 37,377

Product description

Got a great idea to start a business? So now what? "E-Myth Enterprise" explores the requirements that any new business must meet: the satisfaction of its four primary influencers - its employees, customers, suppliers, and investors-through four fundamental categories-visual, emotional, functional, and financial. Together these form the twin strategies every entrepreneur must use to design a business. The latest book in the Gerber franchise, "E-Myth Enterprise" completes a training program any entrepreneur can use to fulfill his or her dream, and serves as a follow-up to "Awakening the Entrepreneur Within", showing would-be entrepreneurs how to put a great idea to work. Next, readers can turn to "E-Myth Revisited" for tried-and-true advice about avoiding the pitfalls that prevent most small business owners from succeeding. Following this, "The E-Myth Manager" provides essential guidance for the management of any business. Finally, for advice on how to take an existing business to the next level of growth and opportunity, readers can turn to "E-Myth Mastery".

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Author information

Michael E. Gerber is a legendary entrepreneur and coach with over 40 years of experience. He is the founder of the company E-Myth Worldwide, an in-demand speaker, and a consultant and founding dean of Grand Canyon University's College of Entrepreneurship

Review quote

"This excellent book is a must-read for current and aspiring entrepreneurs."--Booklist