Developing a Business Case

Developing a Business Case : Expert Solutions to Everyday Challenges


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How do you decide the best course of action for your company to take advantage of new opportunities? You must develop a business case to explore multiple alternatives before making a recommendation to support a particular option. This book shows you how to use a business case to define an opportunity, identify and analyze alternatives, and present your final recommendation to key stakeholders. You'll learn to - Clearly define the opportunity you'll want to address in your business case - Identify and analyze a range of alternatives - Recommend one option and assess its risks - Create a high-level implementation plan for your proposed alternative - Communicate your case to key stakeholders

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  • Paperback | 128 pages
  • 124.46 x 172.72 x 12.7mm | 158.76g
  • Harvard Business Review Press
  • Boston, MAUnited States
  • English
  • 1422129764
  • 9781422129760
  • 121,962

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