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    Decisive: How to Make Better Choices in Life and Work (Hardback) By (author) Chip Heath, By (author) Dan Heath

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    DescriptionChip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions. Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We're overconfident. We seek out information that supports us and downplay information that doesn't. We get distracted by short-term emotions. When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn't fix the problem, any more than knowing that we are nearsighted helps us to see. The real question is: How can we do better? In Decisive, the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively readable style, Decisive takes readers on an unforgettable journey, from a rock star's ingenious decision-making trick to a CEO's disastrous acquisition, to a single question that can often resolve thorny personal decisions. Along the way, we learn the answers to critical questions like these: How can we stop the cycle of agonizing over our decisions? How can we make group decisions without destructive politics? And how can we ensure that we don't overlook precious opportunities to change our course? Decisive is the Heath brothers' most powerful-and important-book yet, offering fresh strategies and practical tools enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.


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  • Full bibliographic data for Decisive

    Title
    Decisive
    Subtitle
    How to Make Better Choices in Life and Work
    Authors and contributors
    By (author) Chip Heath, By (author) Dan Heath
    Physical properties
    Format: Hardback
    Number of pages: 316
    Width: 140 mm
    Height: 213 mm
    Thickness: 36 mm
    Weight: 476 g
    Language
    English
    ISBN
    ISBN 13: 9780307956392
    ISBN 10: 0307956393
    Classifications

    BIC E4L: BUS
    Nielsen BookScan Product Class 3: T17.1
    B&T Merchandise Category: GEN
    B&T Book Type: NF
    B&T Modifier: Region of Publication: 01
    B&T Modifier: Subject Development: 20
    B&T Modifier: Academic Level: 05
    LC subject heading:
    B&T General Subject: 180
    BIC subject category V2: KJMD
    Warengruppen-Systematik des deutschen Buchhandels: 17850
    Ingram Subject Code: BE
    DC22: 153.83
    Libri: I-BE
    B&T Modifier: Subject Development: 30
    BISAC V2.8: BUS019000, BUS063000
    LC subject heading:
    BISAC V2.8: BUS012000
    DC21: 153.83
    B&T Approval Code: A46342820, A48404238
    DC22: 153.8/3
    BISAC V2.8: BUS085000
    LC classification: HD30.23 .H395 2013
    Thema V1.0: KJMD
    Illustrations note
    black & white line drawings
    Publisher
    Random House USA Inc
    Imprint name
    Random House Inc
    Publication date
    26 March 2013
    Publication City/Country
    New York
    Author Information
    CHIP HEATH is a professor at the Graduate School of Business at Stanford University. He lives in Los Gatos, California. DAN HEATH is a senior fellow at Duke University's Center for the Advancement of Social Entrepreneurship (CASE). He lives in Raleigh, North Carolina. The Heath brothers are the bestselling authors of Made to Stick and Switch.
    Review quote
    "A leader's most important job is to make good decisions, which--minus perfect knowledge of the future--is tough to do consistently...The Heath brothers explain how to navigate the land mines laid by our irrational brains and improve our chances of good outcomes."" -Inc."