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    Damn Good Advice (for People With Talent!): How to Unleash Your Creative Potential by America's Master Communicator, George Lois (Paperback) By (author) George Lois

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    DescriptionDAMN GOOD ADVICE (for people with talent!) is an inspirational guide to creativity and success. Presenting iconic lessons from America's 'Master Communicator', George Lois, this book is a bible of breakthrough thinking. A no-holds-barred, in your face compendium of lessons for a life lived to the fullest written for anyone looking to make a creative difference.


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  • Full bibliographic data for Damn Good Advice (for People With Talent!)

    Title
    Damn Good Advice (for People With Talent!)
    Subtitle
    How to Unleash Your Creative Potential by America's Master Communicator, George Lois
    Authors and contributors
    By (author) George Lois
    Physical properties
    Format: Paperback
    Number of pages: 176
    Width: 120 mm
    Height: 176 mm
    Thickness: 22 mm
    Weight: 259 g
    Language
    English
    ISBN
    ISBN 13: 9780714863481
    ISBN 10: 0714863483
    Classifications

    B&T Merchandise Category: GEN
    B&T Book Type: NF
    BIC E4L: ADV
    Nielsen BookScan Product Class 3: T17.0
    B&T Modifier: Subject Development: 20
    LC subject heading:
    B&T Modifier: Region of Publication: 03
    B&T Modifier: Academic Level: 05
    BIC subject category V2: VS
    BISAC V2.8: SEL009000
    Ingram Subject Code: BE
    B&T General Subject: 725
    LC subject heading:
    DC22: 650.1
    B&T Modifier: Subject Development: 30
    B&T Approval Code: A11245020, A37384000
    DC22: 659.1
    Libri: DESI3000, INDU3000
    BISAC V2.8: BUS107000
    Warengruppen-Systematik des deutschen Buchhandels: 15960
    BISAC V2.8: BUS000000
    LC subject heading: ,
    DC23: 650.1
    LC classification: HF5823 .L744 2012
    Thema V1.0: VS
    Illustrations note
    100 colour
    Publisher
    Phaidon Press Ltd
    Imprint name
    Phaidon Press Ltd
    Publication date
    03 December 2012
    Publication City/Country
    London
    Author Information
    George Lois is the original Mad Man, the legendary Mr Big Idea and an acclaimed cultural provocateur who has profoundly changed the marketing and cultural world with his unique and inspirational cultural reasoning. Born in New York City in 1931, Lois studied at Pratt Institute in Brooklyn before setting off for Madison Avenue in the early 1950s, eventually joining Doyle Dane Bernbach in 1958. He went on to form four seminal New York advertising agencies and was a pioneer of the landmark Creative Revolution in American Advertising in the 1960s. Famous for his iconic Esquire covers from the 1960s and 70s, Lois has written nine books, including Phaidon's $ellebrity in 2003, and won a plethora of awards. He lives in New York with his wife Rosie and continues to work as a marketing and creative entrepreneur.
    Review quote
    'positions [Lois] as a kind of belligerent elder statesman ... [his] personality [...] springs gleefully from every page ... His portfolio is peppered with campaigns, slogans and design work that truly influenced popular culture ... Damn Good Advice contains numerous examples of how [Lois'] innovative, at times outrageous thinking has won his agencies new business' Creative Review 'This ad man is Mad man.' New York Post 'An Innovation Bible...a must-have spine stiffener for artists and entrepreneurs alike." The Huffington Post 'George Lois offers indispensable lessons, practical advice, facts, anecdotes, and inspiration for all those looking to succeed in life, business, and creativity.' NPR's Morning Edition 'An irreverent, playful, genuinely useful set of rules to live by for aspiring creatives.' Details