- Publisher: Balzer & Bray/Harperteen
- Format: Hardback | 421 pages
- Dimensions: 150mm x 221mm x 41mm | 227g
- Publication date: 7 February 2012
- Publication City/Country: New York, NY
- ISBN 10: 0062060023
- ISBN 13: 9780062060020
- Sales rank: 738,396
From author Adam Rex comes the first book in the Cold Cereal Saga--a hilarious, clever, and action-packed adventure series with an educational hook.Scottish Play Doe--aka Scott--is used to being a little different. Sometimes he hallucinates things no one else can see. But then one of these hallucinations tries to steal Scott's backpack, and he comes face-to-face with an honest-to-goodness leprechaun named Mick who's on the run from, of all things, the Goodco Cereal Company. With the help of his friends Erno and Emily, Scott and Mick uncover Goodco's sinister plans--and take the first steps in saving the world from the evil cereal company.Like the Artemis Fowl Series and the Percy Jackson and the Olympians Series, the Cold Cereal Saga takes elements of familiar mythology--in this case, Arthurian legend and Irish folklore--and reimagines it in the modern world with a cast of relatable characters and myriad magical beings. The story is told from multiple points of view, and there are dozens of illustrations--including "commercial breaks"--and stories within the story.Supports the Common Core State Standards
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By Kale 29 Feb 2012
Scott and his friends Emily and Erno find there's more than milk in their morning munchies and those goofy cartoony characters on the breakfast cereal boxes aren't just imaginary mascots in this surreal adventure brought to you by the good folks at Goodco.
Sixth-grade becomes a bit strange when Scott and his family have to move to the tiny town of Goodborough, N.J.. The change becomes difficult as Scott starts seeing strange creatures and having migraines. This seems to be the least of his problems when the figments start talking to him and telling stories of stolen magic and bizarre business practices. Along with his new sidekicks Erno and Emily, Scott will start to unravel the secrets of the local cereal company, and uncover a conspiracy by the not so good people at Goodco.
Modernity crashes into fairytales like a Coney Island freak show plopped in the middle of Wall Street in Adam Rex's meal of the day, Cold Cereal. It's a strange thought that that Trix-like rabbit is really a Phouka, but believable in an evil genius kind of way. Fans of the fey will appreciate the re-imagined oddities advertisers use to brainwash children into bullying parents to buy their products as real life legends of lore. Cold Cereal is a crazy insane take on the world of fairy. Rex has an uncanny way of grounding his inane ideas of classic folklore with commercialism. Illustrations sprinkled throughout the book add a feeling of finding that coveted toy in the cereal box, while at the same time enhancing the reader's imaginative visuals of this unique world.
Author Adam Rex might have gone off the rails a little here and there but his tale of tweens and fey is interesting and different for even the biggest kids, making Cold Cereal a great story time book sure to capture the imagination of children and adults alike.
"Rex supports his centrifugal imagination with tight storytelling, effervescent characterization, and strong imagery and metaphor. . . . will leave readers anxious for the sequel."--ALA Booklist
Back cover copy
Cold Cereal FactsServing size 1 chapterNumber of servings 40Primary human characters 3Scottish Play Doe, aka Scottpossible changelingErno Utz geniusEmily Utz supergeniusMagical creatures at least 3Mick Leprechaun (or Clurichaun)Harvey Pooka (rabbit-man)Biggs indeterminate origin (hairy, large)Evil organizations 1Goodco Cereal CompanyPurveyor of breakfastfoods aspiring to world dominationAdventure 75%Diabolical Schemes 40% Danger 57%Legend 20%Magic 68%Humor 93% Puzzles 35%Mystery 49%Not a significant source of vampires.May contain nuts.Daily values based on individual interest. Reader's estimation of value may be higher or lower, depending on your tolerance for this sort of thing.