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    Car Guys Vs. Bean Counters (Library Edition): The Battle for the Soul of American Business (CD-Audio) By (author) Bob Lutz, Narrator Norman Dietz

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    DescriptionIn 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a war against penny pinching, office politics, turf wars, and risk avoidance. After declaring bankruptcy during the recession of 2008, GM is back on track thanks to its embrace of Lutz's philosophy. When Lutz got into the auto business in the early sixties, CEOs knew that if you captured the public's imagination with great cars, the money would follow. The car guys held sway, and GM dominated with bold, creative leadership and iconic brands like Cadillac, Buick, Pontiac, Oldsmobile, GMC, and Chevrolet. But then GM's leadership began to put their faith in analysis, determined to eliminate the "waste" and "personality worship" of the bygone creative leaders. Management got too smart for its own good. With the bean counters firmly in charge, carmakers (and much of American industry) lost their single-minded focus on product excellence. Decline followed. Lutz's commonsense lessons (with a generous helping of fascinating anecdotes) will inspire readers at any company facing the bean counter analysis-paralysis menace.


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  • Full bibliographic data for Car Guys Vs. Bean Counters (Library Edition)

    Title
    Car Guys Vs. Bean Counters (Library Edition)
    Subtitle
    The Battle for the Soul of American Business
    Authors and contributors
    By (author) Bob Lutz, Narrator Norman Dietz
    Physical properties
    Format: CD-Audio
    Width: 165 mm
    Height: 170 mm
    Thickness: 25 mm
    Weight: 295 g
    Language
    English
    ISBN
    ISBN 13: 9781452632933
    ISBN 10: 1452632936
    Classifications

    BIC E4L: BUS
    B&T Book Type: NF
    Nielsen BookScan Product Class 3: S4.2
    B&T Merchandise Category: AUD
    B&T General Subject: 180
    LC subject heading:
    BIC subject category V2: K
    Ingram Theme: CHRN/21CNTY
    BISAC V2.8: BUS077000
    Ingram Subject Code: JB
    Libri: I-JB
    Warengruppen-Systematik des deutschen Buchhandels: 57800
    BISAC V2.8: BUS000000, BUS070020
    LC subject heading:
    DC22: 338.7/6292220973, 338.76292220
    LC subject heading:
    LC classification: HD9710.U52 L88 2011B
    Edition
    Unabridged
    Edition statement
    Library ed
    Publisher
    Tantor Media, Inc
    Imprint name
    Tantor Media, Inc
    Publication date
    15 June 2011
    Publication City/Country
    Old Saybrook, CT
    Author Information
    Bob Lutz spent forty-seven years working in the automobile industry, culminating in the vice chairmanship of General Motors. He is the bestselling author of "Guts: The Seven Laws of Business That Made Chrysler the World's Hottest Car Company." Norman Dietz, a writer, an actor, and a solo performer, has recorded over 150 audiobooks, many of which have earned him awards from "AudioFile" magazine, the ALA, and "Publishers Weekly." Additionally, "AudioFile" named Norman one of the Best Voices of the Century.
    Review quote
    "Norman Dietz provides a steady-paced, documentary-style approach to this intriguing material. Lutz's comments will appeal to anyone interested in the fascinating world of auto manufacturing." ---Library Journal Audio Review