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    The Big Switch: Our New Digital Destiny (Hardback) By (author) Nicholas Carr

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    DescriptionIn this eye-opening look at the new computer revolution and its consequences, Nicholas Carr explains why computing is changing and what this means for all of us.A hundred years ago, companies stopped producing their own power and plugged into the newly built electric grid. The cheap power pumped out by electricity providers not only changed how businesses operated but also brought the modern world into existence. Today a similar revolution is under way as companies dismantle their private computer systems and tap into rich services delivered over the Internet. Computing is turning into a utility. The shift is remaking the computer industry, bringing competitors like Google to the fore and threatening traditional stalwarts like Microsoft. The effects will reach further as cheap computing changes society as profoundly as cheap electricity did. In this lucid and compelling book Carr weaves together history, economics and technology to explain the "big switch".


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  • Full bibliographic data for The Big Switch

    Title
    The Big Switch
    Subtitle
    Our New Digital Destiny
    Authors and contributors
    By (author) Nicholas Carr
    Physical properties
    Format: Hardback
    Number of pages: 224
    Width: 160 mm
    Height: 236 mm
    Thickness: 25 mm
    Weight: 567 g
    Language
    English
    ISBN
    ISBN 13: 9780393062281
    ISBN 10: 0393062287
    Classifications

    Nielsen BookScan Product Class 3: T8.0
    B&T Book Type: NF
    BIC E4L: SCP
    BIC subject category V2: PDZ
    B&T Modifier: Region of Publication: 01
    LC subject heading:
    B&T Modifier: Academic Level: 05
    B&T Modifier: Subject Development: 01
    LC subject heading:
    BIC subject category V2: UBJ
    B&T Modifier: Subject Development: 10
    BIC subject category V2: PDR
    B&T Merchandise Category: SCI
    LC subject heading:
    Warengruppen-Systematik des deutschen Buchhandels: 16100
    BISAC V2.8: COM031000
    B&T General Subject: 229
    B&T Modifier: Text Format: 01
    Ingram Subject Code: XG
    Libri: I-XG
    LC subject heading: ,
    B&T Approval Code: A80070000
    DC22: 303.4834
    LC subject heading:
    DC22: 303.48/34
    LC subject heading:
    LC classification: QA76.9.C66 C38 2008
    Publisher
    WW Norton & Co
    Imprint name
    WW Norton & Co
    Publication date
    30 January 2008
    Publication City/Country
    New York
    Author Information
    NICHOLAS CARR is the author of Does IT Matter? The former executive editor of the Harvard Business Review, he has written for The New York Times, the Financial Times, Wired and other publications.